Setting up a custom tracking domain is one of the easiest ways to improve your email deliverability for broadcast and transactional email campaigns.
What is a tracking domain?
A tracking domain is the domain used in JangoMail open tracking and click tracking. It is appended to your links and inserted into your HTML after your message is sent through JangoMail.
It is recommended that you set up a custom tracking domain, based on your organization's domain.
If you do not set up a custom tracking domain, a JangoMail-system default domain is used.
Why is a custom tracking domain important?
Setting up a custom tracking domain allows your domain to establish its own reputation with receiving email servers. By setting up your own, you ensure higher email deliverability.
Using your own custom tracking domain allows your emails to be branded around your own organization, and not JangoMail.
1. Choose the domain you would like to use for your tracking domain.
If your domain is browniekitchen.com, then setting up "x.browniekitchen.com" or "track.browniekitchen.com" makes for the perfect tracking domain.
2. An entry needs to be made in your DNS (Domain Name Server).
The technical person that manages your domain's DNS should make this change.
Create a CNAME record for your chosen domain to point to jngo.net.
3. Enter your tracking domain in JangoMail.
Go to Settings → Tracking → Tracking Domain.
Enter your domain into the custom tracking domain field and click SAVE TRACKING DOMAIN.
After completing this final step, you will notice that your custom tracking domain will now appear in the URL for click-tracked links, in the open tracking-pixel reference, and in other places throughout your HTML email campaigns.
If you have any JangoMail-generated links in previously created campaigns that you copy to create new campaigns or use as templates, make sure that the tracking domain is updated in these links.
New campaigns will automatically use your new tracking domain.
For instance, for the unsubscribe link, it may be:
Make sure to update this to be:
Other JangoMail-generated links to update are:
|A custom tracking domain is one of several steps you should take to fully set up your email deliverability.|